Roughstock Studios is a San Francisco-based, green certified communications studio offering graphic design, copywriting and consulting services. We build meaningful messages that increase sales, build customer loyalty and make your business more successful. Roughstock Studios designs logo and identity, marketing and promotional materials, advertising, copywriting, editorial and newsletter writing, websites, business collateral, CD, DVD and book packaging, and more. We also specialize in small business, sustainability, hospitality, and food and beverage consulting.

Roughstock Gets Switched

A recent surge in stats tipped me off to Freelance Switch's recent link to my Killing Off Five Design Myths (in which I...kill off five design myths). This gives me the opportunity to pass on two lessons:
  1. Check out Freelance Switch if you happen to work for yourself. It's a consistently solid resource in a world of blah advice sites.
  2. This is a great example of how tracking your stats can provide useful information. Simple, yes. But now I know I'm on Freelance Switch's radar, as well as the radar of their thousands (yes, I said thousands) of readers who are specifically interested in graphic design. If you blog, and you don't track your stats, you really ought to start (check out Six Essential Questions for the Business Blogger for more info).
Thanks, FS!

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